written by

Pay Per Click Advertising Company: Find The Best | RankToday

SEO PPC 4 min read

Grow Your Company with PPC Management Services by the Best Pay Per Click Advertising Company – More Clicks, More Leads, More Sales!

No matter which way you cut it, you need a Pay Per Click Advertising Company.

best criminal lawyer ppc ad

It is common knowledge, perhaps, that a large majority of the population use the internet to find local products and services. If the statistics are to be believed, the percentage is at a whopping 97. Of that population, 75% of people are of the belief that paid ads make finding products and services online easier and 63% of people admit to clicking on paid ads.

63% is a lot. Clearly, paid ads have a noticeable effect on any brand.

If you want to have that same positive effect for your brand, this is the best time to invest in a pay per click advertising company.

What is PPC Advertising?

PPC advertising is essentially a very controllable and cost-effective way for you to put yourself at the top spot in a search platform. Whether it’s Google, Bing or Yahoo Search, with PPC advertising, you can be at the top. PPC advertising doesn’t just work on search engines, either. It can be utilized on websites, digital platforms and other online places where your target audience spends most of their time.

If you want the best results for your brand, you need to secure the services of a Pay Per Click Advertising Company that knows what it’s doing. You need one with years of experience, makes decisions rooted in data and analysis, provides continuous optimization and helps you make your visions into reality.

And what company does that? RankToday.

RankToday: A Pay Per Click Advertising Company That is Cut Above The Rest

RankToday is a Google Premier Partner and a Bing Partner

If you decide to hire RankToday to provide you with the PPC services that you need, you can rest easy. Our marketing experts have years of experience with both Google Ads (formerly known as AdWords) and Microsoft Advertising (formerly known as Bing Ads), in addition to experience with the other search engines available as well. This is in addition to expertise with other marketing platforms like YouTube Ads and the Facebook Advertising Platform.

Pay Per Click Services Provided By RankToday:

  • Paid Search Campaigns
  • Social Media Campaigns
  • Google Ads Management
  • Google Local Services Ads Management
  • Bing Ads Management
  • YouTube Advertising
  • Display Ads Management
  • Shopping Ads (Ecommerce) Management
  • Nextdoor Advertising

RankToday specializes in:

Breakdown of RankToday PPC Services

You already know that any Pay Per Click Advertising company that you hire will provide basic PPC services. While PPC is one of the most cost-effective and efficient ways to get more website traffic, leads and sales, at RankToday we can provide… a more comprehensive service. We go above and beyond. With RankToday managing your PPC services, you’ll get:


  • A thorough market analysis of your area of service and your industry
  • Singling out local competitors currently doing PPC ads with higher ad positioning
  • In-depth analysis of search terms, monthly search volumes, and more in your market
  • Forming a revenue and cost-per-lead goal and sticking to it


  • Keyword research to find the keywords that your customers associate with your brand
  • Writing ad copies and creating ad creatives that form high-performing ads
  • Split-testing all the ad copies and ad creatives
  • Conducting research on your competitor’s ad copies and creatives


  • Monitoring average ad positions by campaign
  • Monitoring click-through rate
  • Monitoring and optimizing cost-per-click
  • Monitoring leads, calls, and sales
  • Attributing revenue by paid campaign, so that you can have a breakdown


  • Managing and tweaking bids to fit the needs of each specific campaign
  • Tracking keyword searches and adjusting bidding as necessary
  • Tracking the average position, click-through-rate, and cost-per-click
  • All this and more optimizations for a holistic improvement of your campaign


  • Intelligent paid ads that target consumers based on their search queries
  • Landing page optimizations to make the best use of PPC Ads
  • Coordination between your SEO campaigns and paid search campaigns
  • Display advertisement campaigns
  • Thorough retargeting and remarketing campaigns


  • Paid social media marketing campaigns across all social platforms:
    • Facebook
    • Twitter
    • LinkedIn
    • Instagram
    • Pinterest
    • ...and more
  • YouTube Advertising
  • Google Ads campaign management
  • Google Local Services ads management
  • Microsoft Advertising campaign management

Why Choose RankToday as your Pay Per Click Advertising Company?

RankToday has helped over 1,500 companies with a comprehensive digital marketing service, and many more with specific services like PPC or SEO only. Here are just some of the reasons why RankToday is your best option for PPC advertising, or any other digital marketing service:

  • No Long-Term Contracts: There are other companies out there trying to tie you down for a large amount of time. We don’t.
  • You Own Your Ads: Your Ad Copies and Ad Creatives will be your intellectual property. We come up with it, we create it but you’ll own it. Any other Pay Per Click Advertising Company will keep them if you decide to leave, but not RankToday.
  • Optimized Marketing Costs: RankToday tracks all your PPC ads and measures and analyses them to find any possible room for improvement. This results in decreased costs and increased results.
  • A Dedicated Account Manager: You’ll get a dedicated account manager who is assigned to be your guide. This is in addition to a support team with an analyst, web designer/developer, and a dedicated PPC management specialist.
  • Detailed Monthly Reports: Those tracking and measuring we mentioned earlier? All of that is tracked in a way that you can actually understand. We provide a clear connection between PPC performance and your bottom line.

These are just some of the reasons why we are the best Pay Per Click Advertising Company around. If you hire RankToday to help you with your PPC Advertising, you can rest assured that we will bend over backwards to provide you the services you need. We have a firm belief in building human connections and partnerships and not just acquiring clients and we put service first.

Contact RankToday now.